
3 reasons why sustainable business works best in co-creation
Ah, the digital transformation! It's as unstoppable as a snowball rolling down a mountain - and just as difficult to control and measure. While the big companies have had their programs up and running for years, SMEs and the public sector often find it hard to keep up with the pace. But why is that?
Because they can't do it alone.
And why can't they do it on their own? At digihub.li, we see three main reasons:
- Autonomy: Many entrepreneurs in SMEs are used to making all the decisions themselves. This certainly has its advantages, but can also narrow the view, for example when it comes to digital innovation.
- Humanity: Digitization is not just about buying new software packages. It significantly changes the way people work together. Here, it is often underestimated how important it is to promote a positive attitude toward change among all those involved.
- Lack of resources: Compared to large companies, SMEs and the public sector often do not have the financial and human resources to keep up with budgets for research and development, IT and marketing.
However, by collaborating in digital ecosystems, SMEs can pool resources, leverage synergies and become stronger together.
Together, we can master the digital transformation. So what exactly is behind a digital ecosystem?
According to innovation researcher Julian Kawohl, a digital ecosystem should be understood like an organism, where different actors work together to create and share value. It is a network of companies, startups, technologies and processes connected by digital platforms that aim to create and share value together.
The reasons why ecosystems in particular can help SMEs and the public sector in Liechtenstein move forward are obvious:
1. growing together
When we work together, we can grow together. That is the principle of the digital ecosystem. It's not a zero-sum game, but a win-win situation for everyone involved.
2. invest together
In digital ecosystems, all participants contribute to the joint success within the scope of their possibilities. This creates opportunities for innovation and further development that might otherwise be unattainable.
3. remain flexible
Digital ecosystems are adaptable. They can respond to change and adapt quickly to new conditions. This is invaluable in today's multiple, ever-changing challenges.
Together, we are stronger, more flexible and better prepared for all the challenges that lie ahead in the coming years.
So why not better understand the opportunities digital ecosystems open up for your organization? Who is already part of your ecosystem? How does collaboration work today? And what are the roles of the individual participants? digihub.li is your point of contact.